Personify Blog
Practical guides to conversational scripts, useful briefs and AI creator videos for your brand.
How to make an app feature announcement video
Turn a release note into a useful video: explain the changed workflow, show the real feature and make availability clear. Includes two fictional app scripts.
How to research competitor video ads without copying them
Turn competitor video references into an original app brief by separating what you can observe, what you still need to prove and what your product can actually show.
How to use a product video in a sales follow-up
Help a buyer resolve one open question with a focused product clip, a useful written answer and a clear next step. Includes a fictional app example.
How to review an AI UGC video before publishing
Check the actual words, product evidence and final export, then decide whether to publish, edit or create a new take—with a concrete app example.
How to shorten an app video script without losing the point
Edit an overloaded app pitch into a focused video script while preserving the user action, product limits and room for a real demonstration.
Turn customer questions into useful app video scripts
Choose a question worth answering, verify what your app can do and turn the answer into a clear video—with a fictional shared-calendar example.
AI presenter or founder video: which fits your app story?
Choose who should speak in your next app video by separating product explanations, founder stories and customer experience—with three concrete briefs.
How to choose a call to action for your app video
Match your video's final line to a useful next step, then check the landing page, signup path and first action with a concrete app example.
How to write video ads for digital templates
Show buyers what your template includes, what they need to set up and how it helps with a real task—with a sample script for a project tracker.
AI UGC for apps: build the story around a real screen recording
Plan an app video around one user problem, one real screen action and one visible result—with an example script and a practical recording brief.
How to test AI UGC hooks without changing the whole video
Turn one product story into three distinct openings, keep your test focused, and use the results to write a more useful next brief.
How to write AI UGC scripts that sound like a person
A practical way to turn a product pitch into one specific problem, a believable conversation and a clear product connection.
The creative brief behind a natural yapper video
Give your AI creator a reason to speak, a believable activity and a product reveal that belongs in the story.
A simple AI UGC content plan for a startup
Build a small, useful testing plan around customer questions instead of filling a calendar with variations of the same pitch.
How AI UGC works: from a brief to a creator video
What AI UGC means, how a creator video gets made and which decisions still need your attention.